Everybody loves a good comeback story. And few are as likeably unlikely as that of Breaker Bear, whose 1995 song “Log On” captured the giddy joys of the early Internet boom.

Who else but Clubbo would gamble on a high-tech track by a portly, middle-aged country singer whose sole prior success was 1977’s “The Ballad of Breaker Bear,” a CB radio-themed novelty song? Clubbo reasoned that if Breaker Bear had clicked once with a tune about a technology fad, he could do so again with his ode to the new Internet craze.

“Log On” quickly scaled the country charts, but it really hacked into the public consciousness after being featured in a massive ad campaign by a leading Internet service provider. Within weeks the song was as inescapable as the ISP’s direct-mail flyers and promotional floppy discs. Full story...

listen: Log On

more: How a faded country star went from sad sack to comeback...